| Zapr Media Labs (10)

Zapr Media Labs

Latest resources on TV Advertising, Cross-media Marketing and Consumer Research.

Jewellery brand Orra engages 1 Million on anniversary sale: wins higher SOV by targeting competition

With today’s constant influx of information and multiple buying options, brands need to consistently...

Zapr Media Labs May 29, 2017 5:14:26 PM

From Intern to Team Lead in Four years: Agam Jain on building Zapr’s tech from scratch

Meet Agam - the guy who joined Zapr fresh out of college, and went straight to developing Android ap...

Zapr Media Labs May 16, 2017 12:39:54 PM

Zapr partners with WPP’s GroupM and Wunderman for data platform 'Zipline'

We’re happy to announce our partnership with WPP’s GroupM and Wunderman in bringing their data platf...

Zapr Media Labs May 15, 2017 11:49:50 AM

How TV-To-Mobile targeting works: UrbanClap gets TV ad viewers to download their app

At Zapr Media Labs our usual challenge is helping our clients achieve important marketing objectives...

Zapr Media Labs May 8, 2017 5:47:47 PM

Inside Zapr: The team that breaks down sound to numbers

Using homegrown, cutting edge Digital Signal processing (DSP) Zapr Media Labs is pioneering large sc...

Zapr Media Labs Apr 26, 2017 11:25:11 AM

How Dell bridged offline TV with targeted engagement on Mobile

With traditional offline television still being the largest consumed media in India, marketers have ...

Zapr Media Labs Apr 17, 2017 3:08:17 PM

“I never knew that I could do so much” - Chhavi Parasher on a seriously fun life at Zapr

After more than a year’s experience at Zapr Media Labs, Chhavi Parasher has worked with almost all a...

Zapr Media Labs Mar 29, 2017 9:48:18 AM

Raymond: The Complete Mobile campaign with Zapr Media Labs

Operating at the intersection of data analytics, media-tech and mobile advertising, Zapr Media Labs ...

Zapr Media Labs Mar 23, 2017 2:20:58 PM

ZAPR Testimonials | Tushar Vyas, Chief Strategy Officer, GroupM South Asia

GroupM is a global media investment management group that offers their clients the intelligence to f...

Zapr Media Labs Mar 16, 2017 12:14:36 PM

Zapr and Hotstar partner for deeper audience segmentation and user engagement

Over the past few years, as we embarked on a journey to build a world-class media tech company out o...

Zapr Media Labs Mar 8, 2017 4:43:34 PM

Latest resources on TV Advertising, Cross-media
Marketing and Consumer Research.

Jewellery brand Orra engages 1 Million on anniversary sale: wins higher SOV by targeting competition

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Zapr Media Labs

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Jewellery brand Orra engages 1 Million on anniversary sale: wins higher SOV by targeting competition

From Intern to Team Lead in Four years: Agam Jain on building Zapr’s tech from scratch

Zapr partners with WPP’s GroupM and Wunderman for data platform 'Zipline'

How TV-To-Mobile targeting works: UrbanClap gets TV ad viewers to download their app

Inside Zapr: The team that breaks down sound to numbers

How Dell bridged offline TV with targeted engagement on Mobile

“I never knew that I could do so much” - Chhavi Parasher on a seriously fun life at Zapr

Raymond: The Complete Mobile campaign with Zapr Media Labs

ZAPR Testimonials | Tushar Vyas, Chief Strategy Officer, GroupM South Asia

Zapr and Hotstar partner for deeper audience segmentation and user engagement

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