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Latest resources on TV Advertising, Cross-media
Marketing and Consumer Research.

Machine Learning : Building Production Pipelines for ML Systems

When we think of an ML system, it’s the models and algorithms that first come to our mind. But, in r...
Zapr Media Labs Jan 19, 2021 1:39:21 PM

How Creating Cloud Agnostic Scheduler Helped Reduce Maintenance of Data Pipelines

Zapr provides TV Viewership data for millions of individuals that conventional measurement systems c...
Zapr Media Labs Jan 6, 2021 2:14:41 PM

Natural Language Processing: Multiple Intent Handling in Chatbots

In this week's episode, Litan and Srinath delve into the fascinating world of Natural Language Proce...
Zapr Media Labs Dec 23, 2020 3:40:18 PM

Computer Vision: Salient Object Detection

Launching the first episode of Zapr Tech podcasts. We're going to start by discussing research topic...
Zapr Media Labs Dec 3, 2020 4:38:09 PM

How We Enhanced Productivity of Zapr’s Data Platform and Saved Costs

At Zapr, we have the world's largest repository of offline media consumption and we bridge the gap b...
Gaurang Patel Nov 26, 2020 2:08:04 PM

Your Guide To All Things Tech At Zapr

For all you techies out there, Zapr’s technology blog presents you our trysts with various technolog...
Zapr Media Labs Jun 4, 2020 2:00:00 PM

Ever heard that in 26 English Letters there are 44 Phonemes?

If you Google the word Phoneme, you will get around 1,13,00,000 results in mere 0.51 seconds. Wikipe...
Zapr Media Labs Dec 2, 2019 10:58:00 AM

Project Thanos: Fad or Reality?

Are you aware of your target customers? Are you getting the expected reach from your marketing campa...
Zapr Media Labs Nov 20, 2019 10:56:00 AM

CI/CD Pipeline at Zapr

“Does it work?” and “Can we ship?” are the two biggest questions that have always needed proof backi...
Zapr Media Labs Nov 6, 2019 10:40:00 AM

React Native Workshop at Zapr

With thousands of developers contributing, the Javascript community has recently bubbled up. This op...
Zapr Media Labs Oct 1, 2019 10:36:00 AM

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