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Top Smart Segments Used By Advertisers During Lockdown
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Sruthi Veer
Content writer ( + guitar & pool player) at Zapr Media Labs.
Recent Posts:
Top Smart Segments Used By Advertisers During Lockdown
Lockdown 5.0 has welcomed a new phase of relaxation across the country. Although businesses are pick...
Sruthi Veer
Jun 11, 2020 2:10:05 PM
How To Drive Better Market Impact With An Integrated Ad Strategy
With Lockdown 5.0 coming into place, we’re entering a new phase of more relaxations across various s...
Sruthi Veer
May 28, 2020 12:55:18 PM
How To Target Parents With Young Kids Accurately On Digital
With the new work-from-home lifestyle during the lockdown, parents have been spending more time with...
Sruthi Veer
Apr 28, 2020 1:24:38 PM
Cord Fakers | How To Grab The Attention Of Distracted TV Viewers
Do you often find yourself scrolling on your phone while you’re watching TV, especially when ads sta...
Sruthi Veer
Apr 21, 2020 12:30:14 PM
Engaging Cord Cutters | Are You Reaching Those Who Never Watch TV?
The way we consume media is changing day by day. Due to the nationwide lockdown, people have been en...
Sruthi Veer
Apr 2, 2020 1:46:21 PM
Top TV Advertisers Last Quarter!
The Zapr Index | Q2 FY 2020 - Shopping Season released last week and just like the previous rankings...
Sruthi Veer
Nov 14, 2019 12:24:59 PM
6 Ways To Measure Your TV Campaign Effectiveness With Zapr Daily
If you’re a brand or agency who regularly advertises on TV, we’ve got some good news for you. This f...
Sruthi Veer
Nov 4, 2019 1:40:05 PM
How to Spice Up your Festive Season Ad Strategy with a Dash of Data
It’s once again that time of the year when brands advertise massively on TV. The festive season has ...
Sruthi Veer
Oct 1, 2019 6:46:15 PM
The Zapr Index – Find out how your TV ads perform every quarter!
Every quarter, hundreds of different brands advertise on TV across various categories. For a long ti...
Sruthi Veer
Sep 9, 2019 11:29:35 AM
Make Your TV Ads Have a Good Innings This ICC Cricket World Cup’19
The ICC Cricket World Cup is like the Oscars of Cricket. Cricket fans around the world look forward ...
Sruthi Veer
Jun 7, 2019 11:30:00 AM
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