| broadcasters

Broadcasters, Ensure Your Viewership Doesn’t ‘Bounce’ During IPL

IPL is just around the corner, which means you’re probably already wondering how to leverage India’s...

Zapr Media Labs Feb 17, 2022 1:11:52 PM

It is safe to say that the COVID pandemic has significantly impacted the way in which we consume con...

Sirisha Venkatesh Feb 10, 2022 1:57:09 PM

Winter is just around the corner. It’s that time of year when people choose to stay indoors and cons...

Zapr Media Labs Dec 8, 2021 2:20:24 PM

As the much-awaited season of the Indian Premier League (IPL) finally comes to an end, TV broadcaste...

Sirisha Venkatesh Oct 18, 2021 2:06:41 PM

With COVID-19 lockdowns relaxing across India and the festive season being right around the corner, ...

Sirisha Venkatesh Jul 23, 2021 11:54:27 PM

In the current ever-evolving media landscape and shifting TV trends, real-time TV viewership data ha...

Sruthi Veer Oct 22, 2020 12:30:00 PM

IPL 2020 is just around the corner, and for many broadcasters (other than the ones airing IPL live o...

Suzanne Sangi Sep 16, 2020 2:23:43 PM

India houses the world’s second largest TV population of 800 million active TV viewers across 200 mi...

Suzanne Sangi Jul 28, 2020 8:52:28 PM

India houses the world’s second largest TV population comprised of 800 million active TV viewers acr...

Suzanne Sangi Feb 12, 2020 1:05:54 PM