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Dell tracks TV viewership and sees 4x higher Campaign CTRs
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Dell tracks TV viewership and sees 4x higher Campaign CTRs
One of the most challenging aspects of a marketing plan is segmenting audiences into specific target...
Zapr Media Labs
Oct 25, 2016 1:39:34 PM
Global protein supplement brand engages with 58% of targeted TV viewers on Zapr Audience Network
At Zapr Media Labs, we are constantly exploring advanced targeting parameters to engage with a vast ...
Zapr Media Labs
Oct 18, 2016 10:28:47 AM
Re-targeting promo viewers on Facebook: 78% engagement with target audience
TV show promos are an integral part of reaching out to target audiences while a show airs on televis...
Zapr Media Labs
Sep 28, 2016 8:00:09 PM
Major online furniture retailer engages @ 9% on Facebook via ZAPR Audience Targeting
At Zapr Media Labs we continuously explore ways to engage targeted users on mobile beyond our own pl...
Zapr Media Labs
Sep 15, 2016 3:38:00 PM
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