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Trump swears in: English news channels hit 1.9x growth on Indian TV

9.4 million people in India tuned in to watch the LIVE swearing in ceremony of U.S. President elect Donald J. Trump on 20th January 2017. The telecast gave English news channels in India a spectacular rise in Primetime viewership - 193% growth compared to previous days in January.

Zapr Media Labs breaks down viewership, highlights and geographic reach of the ceremony LIVE on Indian Television:

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Zapr Media Labs
Zapr Media Labs
Latest resources on TV Advertising, Cross-media Marketing and Consumer Research.

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