Myntra, leader in Indian fashion e-commerce, on how Zapr data enabled them to profile users by their TV consumption, creating highly relevant app experience.
Colors Infinity launched its second original series “Vogue BFFs” on 24th September 2016. Showcasing best friends in the Indian film and fashion industries, the show airs during the peak prime-time slot between 9 PM and 10 PM. Featuring Deepika Padukone and Anaita Shroff in conversation with popular show host Kamal Sidhu, the first episode in the series garnered 0.7 lakh viewers in India.(more…)