Infographics

India vs England 2016: TV viewership so far

The Indian cricket team’s last tour for the year 2016 has garnered 120 million unique viewers so far in the series.

Let’s look at the viewership trends for each Test match and the geographic reach of the series:

block_1.png

The Test matches have remained consistently popular so far in the series.

block_2.png

Take a look at the daily viewership trends for each Test match:

block_3.png

block_4.png

block_5.png

Three South Indian states – Tamil Nadu, Andhra Pradesh and Karnataka featured in the Top five states with highest viewership.

Maharashtra led the chart with 16.1 million viewers.block_6.png


Found these insights interesting? visit http://www.zapr.in

Reach out to us at hello@zapr.in to know more about TV to Mobile Audience targeting, Indian Television Analytics and cutting edge use-cases with Zapr technology.

ZAPR profiles the TV viewership behavior of tens of millions of individuals across India. The audiences considered in this study are part of ZAPR’s TV viewership audience pool. Additionally, through the ZAPR Audience Platform, millions of TV viewers can now be targeted and engaged with interactive mobile content and ads.

truste-privacy.jpg

0 comments on “India vs England 2016: TV viewership so far

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: