Infographics TV Viewership Analysis

More than 5 Mn viewers for ‘Bado Bahu’ starring Hindi Reality TV star Prince Narula

badomain1.jpg5.3 million viewers tuned in to watch the launch of ‘Bado Bahu’ a new series on And TV. Starring as lead role in the show is Prince Narula who has previously won MTV ‘Roadies’, ‘Splitsvilla’ and recently Bigg Boss 9. The premiere episode telecast made it to the top ten most watched shows on Hindi Entertainment for the time slot in which it was aired.

badomain2.jpgThe state of Uttar Pradesh saw the highest share of viewership for the show, followed by Maharashtra and Haryana.  badomain3.jpg‘Bado Bahu’ claimed the sixth most watched TV show across the Hindi entertainment genre for the 9:30 PM – 10 PM time slot on 12th September.badomain4.jpg


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ZAPR profiles the TV viewership behavior of tens of millions of individuals across India. The audiences considered in this study are part of ZAPR’s TV viewership audience pool. Additionally, through the ZAPR Audience Platform, millions of TV viewers can now be targeted and engaged with interactive mobile content and ads.

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Indian TV viewership analysis: shows, channels viewed by millions across states and cities. Identify and reach your most relevant audience through ZAPR insights.

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