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ZAPR announces certification by TRUSTe on privacy and data management policies

truste-privacy

ZAPR’s privacy and data collection and management policies have now been certified by TRUSTe – a leading global Data Privacy Management (DPM) and privacy compliance entity. The privacy seal awarded to ZAPR is a certification of its adherence to global best practices of providing customers with transparency, choice and accountability regarding the collection and use of user information. ZAPR is now on par with other leading companies such as Apple, Microsoft, Comscore and InMobi whose privacy management policies have also been certified by TRUSTe.

“Privacy is fundamental to our business and integral to our technology, and we have ensured that the entire tech stack has been built in conformance to privacy-by-design principles. The TRUSTe certification tells our users and our partners that the ZAPR team is highly conscientious toward user privacy, and is a strong validation of ZAPR’s adherence and commitment to global privacy best practices.”

– Sajo Mathews (Co-founder & Chief Technology Officer)

About ZAPR:

Operating at the intersection of media, mobile, tech and data analytics, ZAPR is India’s largest media consumption repository and audience platform. Through its deep expertise in digital signal processing and advanced analytics, ZAPR is building comprehensive media-consumption profiles for millions of Indians, and ushering in greater transparency and efficiencies in media analytics, planning and engagement. ZAPR’s proprietary data platform and audience engagement platform can be leveraged to drive media targeted brand engagement campaigns and to derive data-backed audience and consumer insights. To know more about what ZAPR does, visit www.zapr.in or https://blog.zapr.in/.

Get in touch with us for your next media plan and audience engagement campaigns at hello@zapr.in

About TRUSTe:

TRUSTe is the leading global Data Privacy Management (DPM) company that enables businesses to safely collect and use customer data across their online properties such as websites, mobile applications and cloud platforms. With over 15 years of experience in providing the industry’s first end-to-end data privacy management solutions, TRUSTe ensures that the companies awarded the privacy seal observe transparency, choice and accountability regarding the collection and use of personal information. For additional information on TRUSTe and their offerings on privacy solution, please visit https://www.truste.com/

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About ZAPR Blog

Indian TV viewership analysis: shows, channels viewed by millions across states and cities. Identify and reach your most relevant audience through ZAPR insights.

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