TV Analytics

Here’s what Urban TV viewers in South India are watching: Bigg Boss Kannada opens with 2.6 million

The Colors premiere of Bigg Boss Kannada on 15th October with celebrity host Kiccha Sudeep garnered 2.6 million TV viewers. At Zapr Media Labs, we analysed viewership for the first five weeks and found consistent viewership across episodes, with impressive show-stickiness indicators! Following its Hindi counterpart, the new season opened Read more…

By zaprmedialabs, ago
TV Analytics

New Kannada serial ‘Niharika’ grabs top Weekday Primetime viewership

Pitched as a story that moves away from the usual 'kitchen drama', Kannada serial Niharika on Star Suvarna got 2.5 million viewers to tune in so far. Only few weeks after its launch, Niharika is the third most watched Kannada Primetime show for the Weekday 8:00 PM to 8:30 PM slot!

Zapr Media Labs takes a quick look at key success indicators such as loyalty, growth and viewing trends.

(more…)

By zaprmedialabs, ago
Show Buttons
Hide Buttons